Max-o-Matic, A potential archive, 2024. Deckard Collection of Digital Art
We support cultural institutions in the conceptualization of digital projects, content curation, and the coordination of creative and technical teams.
Our vision is strategic and sensitive: we know how to detect what is essential, shape it and turn it into a story.
In a digitized world, we are catalysts for change in the art sector and curators of connections. We activate processes, define roadmaps and take care of each project as if it were unique —because it is.
We are curators of connections.
We bring art to everyone's ears.
We pull the thread to unexpected ends.
We are the sum of all layers.
We shape what it's not seen.
Excellence and experience as pillars.
Sònia López is an art historian and expert in digital curatorship, content distribution formats, communication and digital strategy for museums and cultural institutions. After more than 15 years at MACBA - where she founded and directed Ràdio Web MACBA (2006-2017), a pioneering initiative in podcasting and sound experimentation in museum environments - she was part of the Digital Media team at the Museo Reina Sofía and led the Modules Second Canvas project, collaborating with more than 75 cultural institutions around the world.
In 2022 she founded Deckard from where he develops digital curatorial projects, transmedia storytelling and content coordination. Her passion for technology at the service of culture drives creative solutions that amplify the voice of museums and connect with their audiences. She also teaches and participates as a guest lecturer in several masters and postgraduate programs.
At Deckard, we don't work with fixed teams. We work with specific teams. We select each collaborator according to the unique needs of each project: developers and designers, scriptwriters, video editors, photographers, sound specialists, creative programmers, and content strategists. Our experience in the cultural sector allows us to quickly recognize the talent that fits the sensibility, pace, and ambition of each assignment. We create agile, well-managed work groups with a common focus: transforming the intangible into narrative, the complex into experience. Each project is unique. That's why each team is too.
Editorial design of the Stories section of the website and production of the podcast series "Retorn al passat" and "Glossari".
Management of the renovation of its website and its project "Más Museo Picasso", maintenance of web content and the design of its evolution.
